A green BMW car parked on the side of the street in front of a red brick building with a sign for Sports Entertainment Network. There are trees and buildings in the background, and a few people sitting on chairs outside.

SEN [Sports Entertainment Network]

Sports Entertainment Network is a multi-platform content and entertainment group which includes sports broadcasting for radio, television, digital & print as well as stadium and events. We worked with SEN to deliver their new office workspace and sound studio for their brand launch to Adelaide from Melbourne.

To compliment their new fitout, we designed a streetscape ‘checkered flag’ visual, which communicates their brand identity in a prominent city street in Adelaide’s East End.

This photoshoot in collaboration with Adelaide BMW to launch the BMW M3 and M4 Competition to Australia.

Interior view of a BMW car showing a digital dashboard, steering wheel with BMW logo, center console with control buttons, and a view through the windshield of a building with a brick wall and a sign that reads 'Sports Entertainment Network'.

Photography by Capture the Present

Project: SEN [Sports Entertainment Network]

Location: Adelaide

Completion date: 2017

Area: 110m2

Commercial fitout, graphics & signage